Hard Lessons: Brad Jacobs: Question Deeply, Act Quickly | 28 Aug 2026 | Hard Lessons | Morgan Stanley
- > "If you go back to Brad at that point in time what would you have done differently? I wouldn't have bet the ranch on it... we probably lost 500 million bucks which is a lot of money and you remember that forever so we could afford it but barely." - **Brad Jacobs** [[00:00:05](http://www.youtube.com/watch?v=4WWP4dhzxRA&t=0m5s)] - > "A pivot was bold... it was a good move but it was a pivot and investors don't…









